Host an event
The Bleu & Bougie event concept travels. Anyone, anywhere in the world, can host an official Bleu & Bougie event — provided it meets the standard. Every official event is approved by Bleu & Bougie Group before it is announced, promoted, or placed on sale.
How it works
01
Tell us who you are, where you want to host, and how you would run the night.
02
We review the venue, the food, and the entertainment separately, and may come back with changes.
03
Once approved you receive the official branding and marketing materials, and may announce the event.
04
We list the event and open ticket sales here. You promote; we handle ticketing, payments, and attendee verification.
The standard
Every official Bleu & Bougie event must be approved by Bleu & Bougie Group before it is announced, promoted, or placed on sale.
Anyone interested in hosting an official Bleu & Bougie event must submit an event proposal through this website. Bleu & Bougie Group reserves the right to approve or reject any proposed event.
Your proposal should include
All venues must be reviewed and approved by Bleu & Bougie Group before an event can be confirmed. No host may publicly promote an unapproved venue as an official Bleu & Bougie event.
The proposed location must reflect the luxury, chic aesthetic, and elegance of the Bleu & Bougie brand. All venues require final approval from the Bleu & Bougie Group.
The venue must meet our standards for
Practically, that means
Exceptional culinary hospitality is a staple of our brand. Any chefs, caterers, or food service partners involved must meet our premium standards and receive official brand approval. The event is not a formal dinner, but food quality is a priority.
Accepted service formats
Any one or two of these presentations is acceptable, and hosts may add other options.
All DJs, musicians, performers, and entertainment providers must be approved by Bleu & Bougie Group. Entertainment should reflect the energy, sophistication, and culture of the Bleu & Bougie brand. We allow various types of entertainment and are not limited to this list.
For example
Any one or two of these is acceptable, and hosts may add any entertainment aligned with the brand.
All official Bleu & Bougie event tickets must be sold through this website. Hosts may promote their events through social media, email, personal networks, and other marketing channels; ticket purchases must be processed through the Bleu & Bougie platform. Hosts may not create separate ticketing pages or sell official tickets through unauthorised third-party platforms without written approval.
Central ticketing lets us
Approved hosts may use the Bleu & Bougie name, logo, and approved marketing materials only after receiving event approval. All promotional materials must follow Bleu & Bougie brand guidelines, and the Group reserves the right to request changes to any material that does not meet brand standards.
Hosts must not make promises or representations on behalf of Bleu & Bougie that have not been authorised.
Approved hosts are responsible for
Additional support may be provided depending on the event and the host agreement.
Approved hosts receive
Bleu & Bougie Group reserves the right to monitor official events to ensure the experience meets the brand's standards. If an event, venue, host, chef, DJ, or other service provider does not meet those standards, the Group may require changes or withdraw approval.
The partnership
We view our international hosts as true partners. The financial structure is designed to be transparent, straightforward and mutually beneficial — your local event should be genuinely profitable while the brand stays exclusive.
To guarantee a seamless and secure experience for our clientele, all event ticketing is processed exclusively through the official Bleu & Bougie website.
We encourage hosts to maximise their return by securing local luxury sponsorships — premium spirits, dealerships, lifestyle brands.
The Bleu & Bougie name, trademark, logo, membership platform, ticketing system and brand are owned and controlled by The Bleu & Bougie Group. Approval to host an event does not transfer ownership or trademark rights to the host.
Figures are the Group’s current standard terms and are confirmed in your host agreement. Payouts are made on a pre-determined schedule leading up to and immediately following the event.
Once you are approved
01
We agree the concept and the date, and the night goes on the calendar.
02
You propose the room; we approve it against the standard before anything is announced.
03
You receive the official branding and approved materials. Tickets go on sale here and you promote.
04
You run the night with approved vendors. We handle ticketing, entry and attendee verification.
Tell us the city, the venue, the food and the music. We review the venue, the chef and the entertainment separately, and come back to you with a decision or with changes.
